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Expo 2023 Doha and Msheireb Properties join forces to champion sustainability

August 28, 2023

The partnership marks a milestone on the road to boosting sustainability efforts in Qatar, the central theme of Expo 2023 Doha. In partnership with the developer of the world's first sustainable downtown regeneration project, Expo 2023 Doha will showcase the future of sustainable living in Qatar and attract more than 3 million visitors from around the world.

Expo 2023 Doha is delighted to announce a new landmark partnership with Msheireb Properties, elevating the real estate developer as the official Sustainable City for the highly anticipated global event.

Concluded at a signing ceremony held today, the partnership agreement was sealed between Mr. Mohammed Ali Al Khouri, Secretary General of Expo 2023, and Msheireb Properties’ CEO Ali Mohammed Al Kuwari. The ceremony was attended by His Excellency Dr Abdullah bin Abdulaziz bin Turki Al Subaie, Minister of Municipality.

Scheduled to commence on 2 October 2023, Expo 2023 Doha will provide a platform for innovation, collaboration and global dialogue centred on sustainability. The partnership with Msheireb Properties will elevate Qatar’s commitment to sustainable development and provide a tangible look into the future through the lens of the pioneering Msheireb Downtown Doha project.

Msheireb Properties, a pioneering force in sustainable real estate, will play an instrumental role in supporting Expo 2023 Doha’s overarching mission of fostering sustainable practices and addressing global challenges. The partnership further aligns seamlessly with Qatar’s dedication to advancing sustainability across all facets of society and industry.

As part of the partnership, Msheireb Properties’ role as the Official Sustainable City will encompass several key initiatives, including a tour programme presenting the tangible achievements of Msheireb Downtown Doha, a hallmark project renowned for its innovative approach to urban development and sustainable living. In addition, Msheireb Properties will also provide marketing and communication services as well as brand exposure campaigns for Expo 2023 Doha.

“We are thrilled to welcome Msheireb Properties as our Official Sustainable City for Expo 2023 Doha. Their expertise and dedication to sustainable urban development perfectly align with the core values of our event. Together, we aim to create a lasting impact, inspire change, and pave the way for a more sustainable future,” said Eng. Mohammed Ali Al Khouri, commenting on this significant step.

"Our support for Expo 2023 Doha is rooted in Msheireb Properties' core belief that sharing knowledge and experiences among peers and counterparts in the field of sustainable building, construction and urban planning is crucial to successfully facing the environmental challenges that lie ahead. We welcome the world to see how Msheireb Downtown Doha has pushed the boundaries of urban planning by integrating local heritage and innovation to create a smart, sustainable city of the future”, said Msheireb Properties’ CEO Ali Mohammed Al Kuwari.

Expo 2023 Doha and Msheireb Properties invite audiences from around the world to join them in this journey towards a more sustainable and resilient future. Expo 2023 Doha and Msheireb Properties, together, contribute to paving the way towards urban sustainability and innovation to be a source of inspiration for future generations.

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